Fortnite x adidas UltraBOOST: When Gaming Meets Street Style

Okay, so I’ll admit it. I stayed up way too late last night playing Fortnite with my nephew. He’s 11 and absolutely destroys me every time, but I keep coming back for more. There’s something addictive about the colorful chaos of it all. And now, my two worlds are colliding in the best possible way.

If you’re anything like me—someone who loves both sneakers and gaming—I’ve got news that’ll make your day. adidas and Fortnite are teaming up for what might be the coolest collab I’ve seen in years. Trust me, after a decade of covering sneaker drops, I don’t say that lightly.

Mark Your Calendars: March 22nd, 2025

That’s the day the Fortnite x adidas UltraBOOST collection hits stores. I’ve already set about five different alarms on my phone because these are gonna sell out fast. Remember how I missed the Travis Scott Jordan drop because I was “just taking a quick nap”? Not making that mistake again!

This collection isn’t just throwing a logo on some basic shoes. They’re giving us five different colorways, each inspired by popular Fortnite characters. And from what I’ve seen, the attention to detail is insane.

The Battle Bus Is Officially Wheels Down

The “Battle Bus” colorway might be my favorite. It comes in royal blue and black with yellow accents that pop like crazy. I saw a preview pair last week at a press event, and the blue is this deep, rich color that reminds me of those late-night Fortnite sessions when the storm is closing in. The yellow details actually glow a bit in low light, which is such a cool touch.

I can already picture wearing these with my favorite jeans and watching my nephew’s jaw drop when I pick him up from school. “Uncle Matt finally got cool,” he’ll probably think (but never admit).

Fishstick and Peely: The Fun Ones

If you want shoes with personality, look no further than the “Fishstick” and “Peely” designs. The Fishstick combines black and orange in this weirdly perfect way. I’m not usually an orange sneaker guy, but these might convert me. They’ve got these little scale-like textures on the side that you can actually feel when you run your fingers over them.

The “Peely” ones though? Absolute conversation starters. They’re bright yellow—like, can-see-them-from-space yellow—and they’ve got this genius peel-away shroud that reveals a different pattern underneath. I tried them on and couldn’t stop playing with the peel feature. It’s like having a fidget toy on your feet.

Last night, I dreamed I wore them to the grocery store and the cashier asked if I’d like to buy some actual bananas to match my shoes. My dream self thought this was hilarious. My real self is now questioning my subconscious humor.

Victory Royale for Your Feet

For those who prefer something a bit more subtle (not me, obviously), there’s the “Victory Crown” colorway. These are sleek black with metallic gold accents that catch the light just right. They remind me of those final moments of a Fortnite match when you’re somehow still alive and the Victory Royale banner is about to appear.

I showed a picture to my girlfriend, who knows nothing about Fortnite, and even she was impressed. “Those look like fancy adult shoes,” she said, which I’m taking as approval to spend money on them.

More Than Just Looks

What makes these shoes worth considering, beyond the cool designs, is that they’re genuinely comfortable. adidas UltraBOOST technology isn’t just marketing talk—it really does feel like walking on clouds. I’ve worn UltraBOOSTs to three different conventions where I was on my feet for 12+ hours, and my feet thanked me.

The cushioning somehow returns energy with each step, which is perfect for running from the storm in-game or, in my case, chasing after the bus I’m always about to miss in real life.

Will They Be Worth It?

Look, I don’t know what these will cost yet, but based on previous collabs, we’re probably looking at around $180-220. That’s not cheap, but it’s also not outrageous for a limited edition UltraBOOST.

Are they worth it? If you love Fortnite and cool sneakers, absolutely. If you’re just looking for running shoes, maybe stick with the standard UltraBOOSTs that go on sale regularly.

I’m definitely grabbing the Battle Bus colorway and probably the Peely ones too (if my budget allows). Then I’ll spend the next month eating ramen to make up for it. Some things are just worth the sacrifice, you know?

The countdown to March 22nd, 2025 begins now. May the odds be ever in your favor—wait, wrong franchise. But you get what I mean. See you in the virtual queue!

What about you? Which design has caught your eye? Drop a comment below, and let’s cry together when they sell out in 30 seconds.