Atmos x BAPE x adidas Superstar “25th Anniversary” Pack: Why I’m Already Setting My Alarm

Let me take you back to my first “real” sneaker purchase. It was 2003, I was fresh out of college with my first paycheck, and I blew way too much of it on a pair of adidas Superstars. My roommate thought I was crazy. “They’re just shoes,” he said while eating ramen for the fifth night in a row. Maybe he had a point about budgeting, but man, slipping those three-striped classics on my feet felt like joining a secret club.

That’s why I nearly spilled my coffee this morning when I saw the news: atmos is celebrating its 25th anniversary with a triple-collaboration Superstar pack featuring BAPE and adidas dropping in April 2025. Yeah, that’s still months away, but trust me, you’re gonna want to mark your calendars for this one.

A Triple Threat Collab That Actually Makes Sense

Look, I’ve seen plenty of hype collabs come and go over my years covering sneakers. Some feel like nothing more than random brand names thrown together with a fancy price tag. But this one? This one has history behind it.

Atmos has been a cornerstone in sneaker culture since 2000, BAPE has defined streetwear for a generation, and well, adidas Superstar is just straight-up sneaker royalty. It’s like if your three coolest friends decided to throw a party together—you know it’s gonna be good.

The early product images show that classic Superstar silhouette we all know, but with those unmistakable BAPE touches. And here’s the really cool part that my inner 12-year-old is freaking out about: glow-in-the-dark details! I’m not even kidding. Apparently, certain elements light up in the dark, which is simultaneously the most unnecessary and most awesome sneaker feature I’ve heard about in ages.

Why This Release Actually Matters

I remember visiting the original atmos store during a trip to Japan back in 2011. The place was tiny—seriously, like the size of my bathroom—but it was packed with the kind of sneakers that made me consider “accidentally” missing my flight home so I could spend another day browsing.

From that small Tokyo shop to becoming a global streetwear force, atmos’ 25-year journey is worth celebrating. They’ve consistently bridged the gap between Japanese street style and Western sneaker culture, creating some legendary collaborations along the way.

The timing feels right too. With Y2K fashion making its inevitable comeback (yes, I’m feeling very old typing that), the Superstar is perfectly positioned for another moment in the spotlight. These aren’t just sneakers; they’re wearable time capsules.

What To Expect When They Drop

Based on my past experiences with similar high-profile releases, here’s my totally honest advice: be prepared for a fight. These will sell out faster than concert tickets for whatever artist the kids are obsessed with these days.

The release is still about six months away—April 2025—which gives us all plenty of time to start saving. No official price point has been announced, but given the triple-brand collaboration and limited nature, I’d guess somewhere around $150-180. My wife is already giving me that “don’t you have enough sneakers?” look, but some things transcend rational budgeting decisions, right?

Word is that distribution will be pretty limited, with select atmos locations, BAPE stores, adidas flagship shops, and a handful of premium retailers getting stock. Online releases will happen too, but expect website crashes and that dreaded “sold out” notification if you’re not quick on the draw.

Will They Be Worth The Hype?

I’ve been burned before by collabs that looked amazing in promo shots but disappointed in hand. The materials weren’t quite right, or the execution missed something from the concept. But I’ve got a good feeling about these.

Atmos has a track record of attention to detail, BAPE never phones it in on collaborations, and adidas knows the Superstar is sacred territory. The combination of these three means quality control should be tight.

Plus, there’s something about sneakers that glow in the dark that just feels special. It’s completely impractical—how often am I really showing off my shoes in pitch darkness?—but it’s that little extra touch that makes collectible sneakers fun.

The Bottom Line

Whether you’re a longtime collector or just someone who appreciates good design, this release deserves your attention. It represents streetwear history, sneaker culture, and that magic that happens when brands with genuine connections come together.

Will I be setting my alarm for this release? Absolutely. Will I probably end up disappointed and forced to consider paying resale prices? Most likely. But that’s all part of the sneaker game we can’t stop playing.

Now if you’ll excuse me, I need to go make space in my closet and come up with a convincing argument for why a grown man needs shoes that glow in the dark.